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Havmor Celebrates 80 Years of Consumer Delight with #80YearsofHappyMemories Campaign

  • Launched a special vintage special pack for only Gujarat 

Gujarat, 25 July 2024: Havmor Ice Cream, a part of LOTTE Wellfood Co. Ltd has been delighting consumers with its creamy and unique offerings for the last eight decades. The company’s 80th anniversary is a testament to its pioneering innovation and reshaping the waypeople experience and enjoy ice cream.

Havmor has expanded its reach to more than 24 states and union territories, built a network of over 65,000 dealers, and established 252 flagship Havfunn parlors across the country. The brand has significantly evolved over the years, introducing unique offerings that range from classic Vanilla to high-end varieties like Zulubar, Choco Block Cone, American Nuts, Taj Mahal Ice cream, Taj Mahal, Cassata and popular Ice Cream Cakes. Latest to join the list is Korea’s no. 1 cone ice cream – LOTTE World Cone

To mark the occasion, Havmor has unveiled a heartwarming campaign – #80YearsOfHappyMemories –today at its manufacturing facility in Ahmedabad. The campaign captures the essence of happy moments that Havmor has been a part of over the decades. By encouraging consumers to share their cherished memories, Havmor not only celebrates its legacy of delighting consumers but also underlines its commitment to spreading smiles with every scoop. As part of the campaign, the brand launched a limited-edition special vintage pack with an offer for consumers on American Nuts & Chocolate Cone. Even inHavFunn parlors, there are offers for consumers to enjoy and enjoy their fond memories.

Mr. Komal Anand, Managing Director of Havmor Ice Cream, proudly said,As we celebrate this iconic moment of 80 years, we look forward to further strengthening our position as an innovator in the ice cream industry and continuing to create more happy memories and unique experiences for our patrons. We extend our heartfelt thanks to customers, associates, partners and suppliers, whose pivotal roles have been instrumental in the success of Havmor.”

Our ’80 Years of Happy Memories’ campaign is a tribute to the joy Havmor has brought into people’s lives,” said Rishabh Verma, Head of Marketing at Havmor Ice Cream, while elaborating on the campaign. “By collecting and sharing these diverse, real-life stories, we aim to create a tapestry of happiness that reflects the essence of our brand. It’s our way of expressing gratitude to our customers and reaffirming our commitment to being a part of their cherished moments.”

Elated with the launch of the campaign, Janaki Patel,Senior Category Manager at Havmor Ice Cream said,“Our ’80 Years of Happy Memories’ campaign is designed to touch the hearts of everyone at Gujarat. We’re inviting everyone to share their cherished Havmor moments, which will be showcased across various platforms. To amplify this celebration, we’re launching a massive OOH campaign across 25+ towns in Gujarat, including key cities like Surat, Vadodara, Rajkot, Ahmedabad, and Vapi. Our aim is to flood Gujarat with waves of joy and happiness, reminding everyone of the special place Havmor holds in their lives.”

Congratulating the brand, Hardik Pandya, the brand ambassador of Havmor Ice Cream, shares,“Born and brought up in Baroda, Havmor ice creams have always been close to my heart. It’s a brand that not only tantalizes taste buds with its innovative flavors but also brings people together, fostering unforgettable moments. I’m honored to be associated with Havmor and look forward to celebrating many more milestones together.”

 

80 years of Innovation and Quality

Havmor’s history is rich with numerous iconic flavors and significant milestones. The brand has won multiple awards in the Best Ice Cream Category such as Best in Ice Creams award by Zomato, reflecting its commitment to quality and customer satisfaction. Started by offering different flavours of chocolates, now Havmor boosts of offering 25+ chocolate variants in different formats and some of the innovative offerings that have delighted customers over the years include American Nuts.

For the upcoming festive season, we have exciting new introductions planned for consumers. Some of these will be Gujarat exclusive.As Havmor Ice Cream embarks on its next chapter, it remains dedicated to its core mission: spreading happiness, one scoop at a time, for decades to come.

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