Festive cheer fuels double-digit growth amid strong customer demand
Positive customer response to Limited Period festive offers and campaigns
Bangalore 01 November 2024: Toyota Kirloskar Motor (TKM) today reported yet another month of strong performance with the sales of 30,845 units. This indicates a growth of 41% in comparison with October 2023, when the sales stood at 21,879 units. During October 2024, TKM’s domestic sales stood at 28,138 units while exports announced to 2707 units.
In the first seven months of FY’24, TKM achieved a remarkable sales milestone, with 1,93,468 units sold—up 33% from the 1,45,818 units sold during the same period in FY’23. A key driver of this growth has been TKM’s expanded production capacity, achieved through the introduction of three-shift operations, which has enabled the company to better meet the rising market demand.
Sales Performance:
| Timeframe | October- 2024 | October – 2023 | Growth |
| Y-o-Y | 30,845units | 21,879 units | 41% |
Commenting on the strong performance, Mr. Sabari Manohar – Vice President, Sales-Service-Used Car Business, Toyota Kirloskar Motor said, “Our entire range of product offerings has experienced strong sales momentum, bringing festive cheer to all of us at Toyota. This growth is fuelled by increased footfalls and strong demand for our SUVs and MPVs, along with a significant boost from the introduction of Festival Limited Editions of the Urban Cruiser Hyryder, Urban Cruiser Taisor, Glanza, and Rumion, which were specially launched for the season.
Furthermore, good order-taking, paired with efficient deliveries, has propelled our growth as customer response to our full product lineup has been very positive, enhancing both the sales volumes as well as the market acceptance.
The festive season also gave us with an opportunity to reinforce our commitment to customer centricity by introducing special schemes starting in September, including extended warranties and attractive exchange offers across key models. We are extremely grateful to our customers for choosing Toyota as their trusted mobility partner. This achievement is a testament to the unwavering support and dedication of our dealer partners across the country.”
